Slow Sites and Subsites A Tale of Better UX and Loading Left Navigation Nuances

In the realm of UX we can use certain studies in Psychology that show us how we react to interfaces that cause an abrupt awareness of time.  The hemispheres of our brain pass off activity to our Reptilian or Instinctive Brain which immediately becomes distracted by other environmental factors and before we know it, we’ve brood a negative experience.

by Damon Sanchez Oct 18, 2017

The Impact of Iconography on a User’s Experience - Part 2of2 Creating Custom Icons & Web Fonts

In Part 2 of this blog series we turn the page and get into the nitty-gritty-rolled-up-sleeves details of icon: concepting, creation, construction and implementation.

We can rely on affordances to get us almost to the finish-line but there will always be the visual science of how a symbol transmits information.

by Damon Sanchez Jun 20, 2017

The Impact of Iconography on a User’s Experience - Part 1of2

In Part 1 of this blog post we are going to be discussing how the use of icons can positively affect a user’s experience through the concepts of metaphorical affordance and conditioned response.

by Damon Sanchez Feb 15, 2017